The FiFi awards 2010 winners
The Fragrance Foundation was established in 1949 by six industry leaders affiliated with
Elizabeth Arden, Coty, Guerlain, Helena Rubenstein, Chanel and Parfums Weil,
to develop educational programs about the importance and pleasures of fragrance for the American public.
Today, America is the largest fragrance market in the world and The Fragrance Foundation has become an
international source for historic, cultural, scientific and industry related reference materials.
The FiFi Awards are an annual event sponsored by The Fragrance Foundation which honour the perfume
industry’s creative achievements and are considered the “Oscars” of the fragrance industry.
These awards have been held annually in New York since 1973 and are attended by around 1,000 members
of the international fragrance community, designers and celebrities from the fashion, theater, film or television industries.
The 2010 FiFi awards were recently held in New York City and here are some of the winners in their respective categories.
This was reproduced from fragrance.org with permission of The Fragrance Foundation
“Copyright ©2001 The Fragrance Foundation. All Rights Reserved.”
| Category | Winners |
| 年度最佳奢華女香Women’s Luxe | Lola by Marc Jacobs |
| 年度最佳奢華男香Men’s Luxe | Tom Ford Grey Vetiver |
| 年度最受歡迎女香Women’s Popular Appeal | Halle by Halle Berry |
| 年度最受歡迎男香Men’s Popular Appeal | Seduction in Black by Antonio Banderas |
| 年度香水商標Fragrance Hall of Fame | Ck One by Calvin Klein |
| 年度最佳身體沐浴系列Bath and Body | Couture Couture by Juicy Couture |
| 年度香水之星-女香Women’s Media Campaign | Chanel No 5: “Train de Nuit” – Chanel |
| 年度香水之星-男香Men’s Media Campaign | ck one “We Are One” by Calvin Klein |
| 最佳奢華名氣香水Perfume Extraordinaire | Firmenich for Tom Ford Grey Vetiver |
| 年度名媛香水Hall of Fame | Michael Kors |
| 媒體票選-年度最佳男香Male Fragrance Celebrity of the Year | Usher |
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